More importance is given to metrics

If none of those works for you, then perhaps it’s time to consider that there might be a problem with the recipe. We at Hi5 Practice are here to help you peel away these layers and get you on track with a solid SEO foundation, when we build your …

more ...

Consider duplication at the inception

Semantic search attempts to improve accuracy of search engine results by understanding the user intent and context of the terms as they are used in a query (1). If you have just created your website, the chances of getting fast and natural links are almost zero. It’s one or …

more ...

Don’t forget about nofollow links

Backlinks are links that are directed towards your website. Also knows as Inbound links (IBL's). Sometimes the type of trust issue you’re faced with is related to reputation or branding. Metadata has become less important in SEO but is crucial to video indexing. Like images, Google can’t read …

more ...

More importance is given to rankings

In days of yore, SEO agencies would take on a client, create a website, copy and paste a deluge of keywords at the foot of all its webpages, and make it magically disappear by turning the copy white. I always encourage my team to read industry blogs and books to …

more ...

I urge you to think about canonical URLs

Your content can never really rank or sell if it doesn’t appeal to a particular audience/consumer. Another way to guide readers to your evergreen content is by linking to it on other pages of your website. Add internal links to your cornerstone content throughout other blog posts and …

more ...

The broken link-building method aided by LSI

If you know what you’re writing, why you’re writing it and who you’re writing it for, then that can help the entire process to go that much quicker and result in a higher-quality, more targeted and, ultimately, more rewarding blog post. One approach to avoiding thin content …

more ...

Pay-for-placement in the search engines is but the way forward

Good SEO involves creating valuable content, but they are not synonyms. Many companies that have an amazing content strategy don't have always have the technical and linking aspects of SEO taken care of as well. Video content is a great way to drive engagement from your visitors. Facebook users are …

more ...

Make it sufficiently broad in terms of googlebot crawlers

Links are integral for connecting each piece of content, ultimately leading to a potential sale. Those new to SEO will pour a lot of time and money into it and are often frustrated by the lack of results. This makes many business owners reluctant to begin an SEO campaign and …

more ...

Clarification about hits

Search engine optimisation is a long-term marketing strategy that works to improve your business’ visibility in search engines like Google, Yahoo and Bing. Does this really matter? I would say yes. Keyword research helps you identify keywords that appeal to a target audience and expand the reach of your content …

more ...

Optimization ensures the Website is easy to crawl

It is about helping your customers find out your business from among thousand other companies. The journey to better ranking must always start with understanding about your current standing on search engines. Wouldn’t it be great to give Google & Bing a list of all the pages we want them …

more ...


Focus on performance, user experience, and organic links

If you want to increase your rank for your particular web page or website on different search engines such as Bing, Google as well as Yahoo, then SEO (Search Engine Optimization) will allow you to do this. The purpose of SEO is to achieve the best result on a search …

more ...

Write about link exchanges

Good. For good reason, eCommerce websites see the value in extending their products onto 3rd party shopping websites in order to extend their potential sales reach. Identify culprits: Too many and/or large images, embedded media or videos, too many plugins, and clunky coding. Indifferent.

A focus on onsite SEO …

more ...

Consider nofollow links at the inception

If you provide valuable information on your website for visitors, design a good user experience, and implement all the known algorithm factors, your website has a good chance to move up on the search results list for your company’s targeted keywords. This type of SEO is sometimes called white …

more ...

Make inbound links a priority

It is a marketing tact used to promote a brand, product, or service through digital technology, like: Matching – Existing and New Content Our approach to Onsite SEO is to try to match one keyword phrase from each keyword cluster to a single page on your website. As we know Google …

more ...

Make an email list yourself

If you haven’t done it before, this is the year to get a professional SEO service on board. Local SEO can be particularly difficult to get right. It takes time to create high-quality content. That's why many people try to create content automatically. Unfortunately, that does not lead to …

more ...

Write about text links

A Google study showed that more than 80% of users search stores and local service providers online before visiting them. This fact makes it important to optimize your website for the local search. The online visit is a basis for more customers and more sales. The key to long-term growth …

more ...



Make it sufficiently broad in terms of cloaking

Historically, traffic from search engines has been about a very singular pursuit -- that of rankings. There are three types of duplicate content – internal duplicate, external duplicate and partial duplicate. Google has told the SEO community time and time again that social media signals have no impact on search rankings that …

more ...

What your mum didn't tell you about search engine spiders

When deployed properly and timely, 301 redirects can get the job done in transferring your SEO authority from the original source to the new location fairly quickly. The tactic of improving your pages to earn more traffic through being more relevant to search queries, on-page SEO is something everyone can …

more ...